The modern legal landscape is not just about interpreting laws and representing clients in the courtroom. As a veteran attorney, my experience at Activated Law has shown me that innovation is just as pivotal in the legal world as in any other industry. One such innovation that has taken the legal field by storm is
legal design.
Legal design is the application of design thinking to the law. It is a human-centered approach to designing legal systems, documents, and services that are more accessible, understandable, and user-friendly.
Practitioners use a variety of methods to understand the needs of users and design solutions that meet those needs. This may involve conducting user research, prototyping new products and services, and testing them with users to get feedback. It is a relatively new field, but it is growing rapidly in popularity because it can help to make the law more accessible and equitable for everyone.
Legal design can be used to improve a wide range of legal products and services, including contracts, wills and trusts, legal information, and legal processes. Some examples of in practice include plain language contracts, online wills and trusts without the need for lawyers, legal chatbots, and legal information websites (such as our Legal Advice column.)
Photo credit: Law by Design https://lawbydesign.co/legal-design/
At its core, legal design is about reimagining the legal experience from the client’s perspective. When asked about the impact of implementing the concept at Activated Law, it’s evident that it does more than just streamline processes. Incorporating legal design into our practice has significantly transformed the lawyer-client relationship. It’s not just about offering a service anymore; it’s about providing an experience. By positioning ourselves differently from many other firms, we’ve not only thought outside the conventional legal framework but also crafted a unique, four-step strategy. This process aims to help clients protect their brand, achieve peace of mind, and, crucially, profit from the robust legal strategies we create.
In embracing legal design, we’ve adopted various tools to optimize our services. Customer relationship management systems (CRMs) are at the forefront, ensuring smooth workflows and enhancing our customer service experience. But the evolution doesn’t stop there. We’ve ventured into leveraging sophisticated legal databases, some powered by Artificial Intelligence. These AI-enhanced tools assist in efficiently tracking client matters, thereby ensuring we’re always a step ahead in our work and prepared for our client’s needs.
However, what truly stands as a testament to the potency of legal design is the tangible results it brings. Within a span of just three months of integrating the concept, we’ve observed clients securing a robust legal foundation. More than just protection, they’ve been equipped with strategies to monetize their legal assets. This approach empowers them not only to safeguard their interests but also to generate revenue from the legal foundations we establish together.
In conclusion, legal design isn’t just a buzzword. It’s a transformative approach that, when adopted with purpose and clarity, can revolutionize client experiences, streamline processes, and generate tangible outcomes. At Activated Law, we’ve experienced this firsthand, and the journey has only just begun.
In a constantly evolving legal landscape, don’t let your brand lag behind. Secure a robust legal foundation and unlock innovative strategies tailored just for you. Experience the transformative power of legal design with Activated Law. Don’t wait for change; be the change. Contact us today and embark on a journey toward a more secure and profitable future.